We strive for a better fashion world where sustainability is the norm, not the exception. To achieve this we firmly believe all industry experts should unite their forces and collaborate to make change happen.
SERVICES
With our team of industry experts, who have been pioneering in the field of sustainable fashion for over 10 years we provide (fashion) companies with advice and content for their communication towards a critical fashion consumer.
CONTENT ADVICE + CREATION
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With 10 years of experience in the field we guide and advice companies on the sustainable choices they can make. We know developing a communication strategy can be daunting when you are new to the topic. We provide advice on communication direction and create relevant content for you on top of that.
CONNECT
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We firmly believe that all industry experts should unite their forces and collaborate to make change happen. We've build an extensive network of (sustainable) fashion professionals in different fields and positions. We connect you to those people and organisations you need to make positive change happen.
DEVELOP EVENT CONCEPTS
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Sustainability in fashion is hot. With many inspiring fashion labels and other initiatives, it enjoys the spotlights more than ever. Yet it remains a niche market. To really move forward, mainstream should be included. We develop event concepts to reach out to and inspire this audience. Our events provide visitors with empowering takeaways and tools to become part of the change.
A SELECTION OF OUR PROJECTS
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GEMEENTE AMSTERDAM - “WARE WESTEN”
We developed a campaign for the city council of Amsterdam West to help consumers finding their way to the best local Sustainable Fashion addresses. Activating consumers to be part of the change and stimulating sustainable entrepreneurship. More about this project >>
FASHION FOR GOOD
We advised Fashion For Good for their opening of ‘The world’s first interactive museum for sustainable fashion innovation’. More about this collaboration >>
CONSCIOUS HOTELS + GEMEENTE AMSTERDAM
During Dutch Sustainable Fashion Week in October 2018, we joined forces with Conscious hotels and Gemeente Amsterdam West to organize three off schedule events to inspire and activate local fashion lovers to make sustainable fashion choices. More about this collaboration >>
TRUE FASHION TALKS
With our TrueFashionTalks we invite industry professionals to discuss urgent challenges and possible solutions in the textiles industry. More about this project >>
QO HOTEL AMSTERDAM
For the newly opened QO hotel in Amsterdam we invited travel experts to share their vision on the #PACK - #Travel and #STAY part of a New Luxury Travel experience. More about this collaboration >>
WORLD FAIR TRADE DAY
For World Fair Trade Day we organised a big True Fashion Show in collaboration with Pakhuis de Zwijger, Amsterdam. The year’s theme ‘be an agent for change’ was leading for the design of the show. Campaign images shot with Laila Cohen.
ASN BANK + MOVIES THAT MATTER
ASN Bank asked us to produce a catwalk show during the Movies that Matter festival in The Hague in the theater lobby. Together with Refugee Company we developed and produced ‘Behind the Scenes’.
THE TRUE COST
Together with platform Stripped and Pakhuis De Zwijger we organised the Dutch premiere of the groundbreaking documentary ‘The True Cost’.
HArry - “FIND YOUR TUNE”
Harry believes that when people are in tune with themselves they are better able to take care of the world around them. Together with Annouk Post we launched the label and campaign Harry, inspiring people from all over the world to find their tune. More about this project >>
